Supply Chain Software Sales Consulting for Startups and Scale-Ups
Creating Sales Concepts That Work
No matter how unique their products are, startup and scale-up software companies are facing similar challenges on their growth path from seed to series A funding.
Today, it is very difficult to find a niche without competition for an extended period of time, so that software companies need to get their sales concepts right from the start and acquire business as fast as possible.
We help companies in their startup and scale-up phase to sharpen their sales concepts and ensure that their Business Development and Sales teams spend their time in acquiring new business effectively.
Value-based Selling
Mapping the - typically technical and feature / function-oriented - view on products and services into value propositions that derive from solving specific business problems.
Definition of Targets
Definition of the ideal customer profile, identification of target geographies, industries and market segments where ideal customers can be expected.
Commercial Model and Pricing
Creation of a commercial model that allows for pricing aligned with value creation. Definition of price points that reflect market realities and allow for growth.
Coaching of Sales Teams
From the qualification of sales opportunities to negotiation strategies, learning the tools of the enterprise supply chain software sales trade.